So we are the second generation?

This time I am going to write a few words about 'Web 2.0', a phase used by 'O'Reilly Media' in 2004. According to Tim O'Reilly, the establisher of O'Reilly Media, Web 2.0 is another step in transformation of World Wide Web. A quick evolution of Internet systems and developing social networking have made a great impact on the Internet itself and as Mr Reilly notices "new exciting sites and application pop up with surprising regularity." In that way a new business model of Web 2.0 was designed.

There are some characteristic points about Web 2.0 like: "the web as a platform" where the standart bearer is Google.
In terms of other "changes" from Web 1.0 to Web 2.0 O'Reilly notify:
Double Click (from Web 1.0) to Google AdSense (Web 2.0), mp3.com to Napster, Britannica Online to Wikipedia, personal websites to blogging, page views to cost per click.
You can find out more about Web 2.0 from O'Reilly's website by clicking here.